What do the numbers on my dashboard mean?
What each part of your dashboard home shows — store health, alerts, revenue trend, orders by status, top products and top customers — and exactly what each one counts.
Reports & analytics
Understand your dashboard and reports, see where orders come from, track low stock, and why numbers differ between screens.
How do I use the Reports screen and filter by date?
Pick a preset period or a custom date range, and learn what every figure and chart on Store Reports counts: sales, collected, average order, cancellations, top products and customers.
How do I see where my orders come from? (Order sources & pixel analytics)
Every order records its source from the link or site the visitor came from. Learn how the source is set and where to read it in Reports and Pixel Analytics.
Why do my report numbers differ from my orders list or dashboard?
Each screen counts over a slightly different period and set of statuses. Learn the common reasons numbers differ and how to compare them correctly.